Khabib Nurmagomedov’s fast food business M-Eat explained

For many years, MMA fighters have used their name to promote businesses outside of fighting. Now retired, it looks like Khabib Nurmagomedov is walking the same path with his chain of fast food outlets, named M-Eat.

Founded in early 2022, his first location was launched in Moscow and he has since opened up other M-Eat restaurants in Russia. In fact, business looks to be going well as he has also planned more M-Eat destinations outside of Russia too. It makes sense that Khabib would turn to food as well, as it’s no secret that he loves burgers and fast food which he often spoke about during his fighting days.

What is M-Eat?

Khabib’s business M-Eat serves meats in crisp buns. The meats available are chicken, beef, and even horse meat which is quite normal in Russia. As you’d expect with Khabib being a devout Muslim, these meats are all halal. These are usually accompanied with sauces and juices as well as hot drinks such as coffee.

In future years, it will be interesting to see where M-Eat goes. It could be confined to Russia but if Khabib can apply his MMA skills to business then world domination looms.